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DAM, That’s Easy: Instantly Share Product Previews with Prodify's Visualizer

Photo by Clay Banks on Unsplash

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May 12, 2025

See your product content—clearly. Share it—instantly.

We’re excited to introduce Visualizer, a powerful new feature that makes Prodify’s Digital Asset Management (DAM) the only platform with built-in support for visualizing your 2D and 3D files, including DWG, RVT and SKP. Unlike generic file-sharing platforms or expensive design software, Visualizer brings clarity, simplicity, and speed to how your teams manage and showcase your products to the AEC (Architecture, Engineering, and Construction) community.  

In this post, we’ll cover:

  • Why Visualizer Is the Best Choice for Design File Previews
  • 4 Ways You Win with Visualized Assets
  • How Visualizer Supercharges Your Sales, Marketing, and Product Teams

Why Visualizer Is the Best Choice for Design File Previews

Let’s face it: Autodesk Viewer, Trimble Connect, and Dropbox weren’t made with your industry-specific sales, marketing, or AEC customers' journeys in mind.  

Prodify’s Visualizer is the only cloud-based solution designed from the ground up for building product manufacturers who need to organize, preview, and share technical content—without relying on costly software, technical know-how, or time-wasting workflows.  

Here’s how Visualizer compares to similar tools on the market:

Feature Visualizer Autodesk Viewer Trimble Connect Dropbox BIMobject/Modlar
Visual Previews in DAM System ✅ Yes ❌ No ❌ No ❌ No ❌ No
Sales Enablement Focus ✅ Yes ❌ No ❌ No ❌ No ❌ No
Internal & External Collaboration ✅ Yes ⚠️ Basic ✅ Yes ⚠️ Basic ❌ No
No Specialized Design Software Required ✅ Yes ✅ Yes ✅ Yes ✅ Yes ✅ Yes

4 Ways You Win with Visualized Assets

Visualizer’s seamless integration into Prodify’s DAM system gives you:

  1. Instant native file previews for CAD, BIM, and 3D files—no plug-ins or registrations required!
  1. Friction-free workflows for your sales, marketing, and product teams. Bridge the gap between your technical and non-technical teams and encourage them to work more independently and at speed. No more "Hey, can you open this for me?" messages!  
  1. Effortless sharing with AEC professionals so they can see (and specify) your products faster. Equip specifiers with rich visuals and in-depth metadata so they can fully understand and evaluate your building products from all angles.  
  1. Powerful data insights into when AEC professionals view or download your visualized assets, so you can make informed follow-up decisions.

How Visualizer Supercharges Your Sales, Marketing, and Product Teams

Sales Team:

  • Take the guesswork out of sales enablement and boost conversion rates with interactive visuals of your assets.
  • Quickly pull up interactive building product visuals for proposals, presentations, RFPs, video calls, Lunch & Learn events, and trade shows.
  • Instantly confirm what’s inside a file before sharing it with AEC professionals, eliminating the risk of errors or misunderstandings.

Marketing Team:  

  • Share assets across your team without worrying if someone has the right software to view them.  
  • Speed up content creation and campaign development by embedding visual building product preview links into brochures, product pages, catalogs, and more—right from your DAM system.
  • Preview what AEC professionals will see to ensure your visualized assets reflect brand standards, reducing the risk of using outdated or off-brand materials in campaign.
  • Maintain consistent brand identity by using a centralized hub for all approved product visuals.
  • Understand which assets drive engagement to better prioritize future content creation.

Product Team:

  • Centralize all product metadata, 3D assets, and documentation in one easy-to-manage online hub.
  • Reduce internal requests from non-technical teams for 3D visuals, minimizing repetitive file requests, version confusion, and workflow interruptions.
  • Ensure better alignment on product messaging, product metadata, positioning, and fewer miscommunications with sales and marketing teams.
  • Leverage usage data to identify which assets and content are most valuable to sales and marketing.

Visualize Your Assets Directly within Prodify’s DAM

See your product content—clearly. Share it—instantly.

Visualizer by Prodify goes beyond simple file viewing—it transforms complex technical content into an accessible, actionable asset for your sales and marketing teams. It also gives AEC professionals the clarity they need to make faster, more confident product decisions, ultimately increasing your chances of being specified.

Ready to see Visualizer in action? Sign up to try Prodify for free today.

Your Files: Ready to Use, Ready to Sell.