Data Ready

The fastest way to show AEC pros your products are the right fit? Organized, accurate, and easy to access product data. And that's exactly what Prodify's Product Information Management (PIM) is built for.

What It Means | Prodify

Why Data Ready Starts with PIM

When AEC pros evaluates your products, they need more than design files—they need structured and searchable product data. Without it, your products won't make the shortlist. So instead of juggling scattered spreadsheets and disconnected systems, give your product data a proper home with PIM.

SKUs
Descriptions
Dimensions
Materials
Finishes
Colors
Pricing
Weight
Data Ready Advantage | Prodify

The Data Ready Advantage

01
Connected to Your Assets
Most platforms treat product data and assets as separate things. Prodify keeps them together—so when a product changes, you don't have to hunt any rogue assets down.
02
Consistency Everywhere
One update in Prodify flows everywhere. No scattered spreadsheets or conflicting details, just clean product info that reaches every channel and every AEC pro.
03
Keep Everyone Aligned
Marketing, sales, and technical teams all work from the same product data. When an architect calls with a question, your sales team already has the answer.
04
Get Found More
Structured product data means AEC pros can find you on Google, through AI, or wherever they search. Missing or incomplete data means your products won't show up when it matters most.
The Path to Spec-Ready | Prodify

The Path to Spec Ready

01
Asset Ready
Centralize every product file—CAD, BIM, specifications, images, and more—in one organized, always-current library.
Learn more →
02
You are here
Data Ready
Structure your product data so that AEC pros can find, filter, and specify your products without friction.
03
Channel Ready
Push your complete, high-quality product content to every channel where specifiers are looking—and track what's working.
Learn more →
04
AI Ready
With clean data, organized assets, and full channel coverage, your product content is easy for AI to find, understand, and recommend.
Learn more →

FAQs

What is PIM software?

PIM (Product Information Management) software is your one-stop spot for all your product info, including descriptions, pricing, SKUs, and more. Prodify takes it a step further by making it super easy to share and update your product data across all your sales channels. Whether you're fine-tuning details or building a sleek online catalog, everything stays consistent and hassle-free.

Can Prodify replace spreadsheets and shared drives?

Absolutely! That’s one of its biggest benefits. With Prodify, you no longer need to juggle multiple folders, filenames, and spreadsheet versions. Everything lives in one centralized system where your team can manage, tag, and update assets collaboratively.

We mostly offer custom products and don’t really have SKUs—can Prodify's PIM still work for us?

Yes! Prodify supports both traditional, SKU-heavy PIM workflows and highly custom product catalogs. For manufacturers with mostly custom lines, teams typically use a flexible folder structure paired with metadata tagging instead of relying on strict SKUs.

Assets can still be organized by product families or broad categories, then tagged with key attributes like dimensions, materials, finishes, configurations, and compliance requirements. From there, search is driven by those tags and attributes, so reps can quickly find things like “a concrete drinking fountain” or “a specific door configuration” without needing a SKU code.

In fact, several current customers with mostly custom products use Prodify successfully with flexible folder structures and tags rather than complex PIM hierarchies.

What are product families?

Most building products come in different sizes, finishes, materials, and configurations. Product families help you keep all those variations neatly organized together, so you’re not chasing down dozens of separate products every time an update needs to be made.

Think of a door handle available in 10 finishes and 3 sizes. Instead of managing 30 disconnected products, Prodify groups them into one product family with 30 products inside it. Each product can still have its own specs and details, but everything stays connected and easy to manage within the larger product family.

How can I stay updated on the latest Prodify news?

Subscribe to the Prodify Pulse Newsletter for the latest Prodify updates, plus fresh insights on product management and marketing in the building industry. You can also visit our blog for product updates, helpful resources, and more.

Ready to Get Specified?