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What is DAM software?

DAM (Digital Asset Management) software is your go-to hub for all your digital content. It helps you store, organize, find, and share everything from product images to spec sheets, all in one place. With DAM, your branding stays consistent, your content gets out faster, and your team works better together across all your channels and touchpoints.

What is PIM software?

PIM (Product Information Management) software is your one-stop spot for all your product info, including descriptions, pricing, SKUs, and more. Prodify takes it a step further by making it super easy to share and update your product data across all your sales channels. Whether you're fine-tuning details or building a sleek online catalog, everything stays consistent and hassle-free.

What are digital assets?

Digital assets include all your digital content, including CAD/BIM/3D design files (RFA, DWG, SKP, IFC, DXF, ST, etc.), specs, images, videos, audio files, and documents. Check out this blog to learn more.

Who is Prodify for?

Prodify is the only PIM and DAM solution specifically designed for building product manufacturers. If you're a manufacturer managing over 10 products and selling across multiple channels with a marketing and sales team of more than 2 people, Prodify is the perfect solution for you.

Why is DAM + PIM better than just DAM or PIM?

DAM helps you organize and distribute assets like images, videos, and brochures, while PIM manages your structured product data like variants, attributes, pricing, and SKUs.

Having one without the other leads to gaps—either your assets lack context, or your product data lacks the rich content needed to bring it to life.

Together, DAM and PIM create a complete, connected system where your product data and assets work in sync. That way, your team moves faster, your content stays consistent and error-free, and you deliver better product experiences to prospects.

How is Prodify different from other DAM/PIM platforms?

While most DAM/PIM tools are made for retail or e-commerce brands, Prodify is built specifically for building product manufacturers. It’s designed for spec-driven AEC workflows and is deeply connected to CADdetails, not broad B2C marketplaces. Here are some key differences:

  • In-platform CAD/BIM/3D previews
  • Robust built-in version control
  • Auto-updating public links for channel integrations

Check out these blog posts to learn more:

Why use a PIM + DAM solution?

Managing a growing product line without DAM and PIM software quickly turns into total chaos. An integrated DAM + PIM solution like Prodify keeps everything in one organized, easy-to-trust place, so your team isn’t hunting down files across shared drives, emails, and mystery folders.

With Prodify, marketing, sales, and technical teams stay on the same page, mistakes from outdated files disappear, and sharing accurate product content with partners and the AEC (Architecture, Engineering, and Construction) community becomes simple. You can find, manage, and distribute the latest product information fast, without second-guessing yourself. And because Prodify is made specifically for manufacturers, it speaks your team’s language—CAD, BIM, 3D models, specs, and all.

Can Prodify replace spreadsheets and shared drives?

Absolutely! That’s one of its biggest benefits. With Prodify, you no longer need to juggle multiple folders, filenames, and spreadsheet versions. Everything lives in one centralized system where your team can manage, tag, and update assets collaboratively.

We use Google Drive/SharePoint/OneDrive—isn't that our DAM?

Not quite. Although tools like Google Drive, SharePoint, and OneDrive can be effective for storing and sharing files, but they’re not true DAM systems. They help you hold files, but they don’t help you manage them in the ways your teams actually need. Here’s what they’re missing:

  • Version control/single source of truth: No automatic way to prevent outdated files from circulating.
  • Asset governance: No structured approvals, expiration rules, or ownership tracking.
  • Metadata management: Limited tagging, searchability, and organization for complex asset types.
  • Analytics: No insight into who’s viewing, sharing, or downloading assets.
  • Design file visualization: Not built to handle CAD, BIM, and 3D files or offer high-quality previews.

A true DAM (like Prodify) gives you central control, clear versioning, powerful search, automated organization, and visibility into how your assets are actually used—something shared drives simply weren’t designed to do.

Does Prodify integrate directly with CADdetails?

That’s coming in a future update! Our goal is to allow manufacturers to manage their CADdetails content directly from within Prodify. Instead of emailing onboarding or support teams, you’ll be able to push updates automatically. Plus, with CADdetails fully powered by Prodify behind the scenes, all clients will have a unified portal for managing product content and tracking performance metrics in one place.

We mostly offer custom products and don’t really have SKUs—can Prodify's PIM still work for us?

Yes! Prodify supports both traditional, SKU-heavy PIM workflows and highly custom product catalogs. For manufacturers with mostly custom lines, teams typically use a flexible folder structure paired with metadata tagging instead of relying on strict SKUs.

Assets can still be organized by product families or broad categories, then tagged with key attributes like dimensions, materials, finishes, configurations, and compliance requirements. From there, search is driven by those tags and attributes, so reps can quickly find things like “a concrete drinking fountain” or “a specific door configuration” without needing a SKU code.

In fact, several current customers with mostly custom products use Prodify successfully with flexible folder structures and tags rather than complex PIM hierarchies.

What kind of files can I visualize?

You can visualize your CAD, BIM, and 3D files from within Prodify. Compatible file formats include SKP, OBJ, RVT, RFA, DWG, DXF, and more.

Do I need special software to use Visualizer?

Nope! Visualizer is built directly into Prodify, so you can view and interact with product previews right in the platform—no downloads or complex installs required.

Does Visualizer work on mobile devices?

Yes, you can view and interact with 3D previews on tablets and mobile devices as well as desktops.

Can I share visualized products with partners and prospects?
  • Absolutely! Just share a visualized asset from Prodify and your recipient can interact with a rich, 3D preview of your product. Plus, any updates made in Prodify will automatically appear in the shared version.
  • What can I include in a collection?

    You can mix and match as many products, variants, and related assets from Prodify as you want.

    Can the same product appear in multiple collections?

    Absolutely! Your products and variants can be included in as many collections as you want.

    How are collections different from categories or product families?

    Collections are flexible and purpose-driven. Unlike fixed categories or families, the same product or variant can appear in multiple collections based on different themes, campaigns, use cases, or audiences.

    Can I update a collection after it’s created?

    Yes! You can add, remove, or reorder products and variants at any time. Changes update instantly, so your collections always stay current.

    How many collections can I create?

    As many as you want! Create collections for different audiences, use cases, campaigns, or moments—there’s no limit.

    What's the difference between collections and folders?

    Collections live in the PIM, and Folders live in the DAM. Collections include the full product or SKU plus all its related files. Folders, on the other hand, just group digital files together—no product details included.

    How many groups can I make?

    As many as you want! Consider creating groups for internal teams, distributors, reps, sales teams, AEC pros, or any custom audience you need. Groups can be organized by role, design firm, region, product focus, or anything else that makes sense to you.

    Is there a limit to how many members I can add to a group?

    Nope! Add as many people as you’d like—there’s no limit.

    What happens when I add/remove members from a group?

    Adding someone to a group means they instantly get access to the group’s shared files. Removing someone revokes their access right away.

    Can I still share files with just one person?

    Of course! Just enter their email address and share away.

    Where can I use Prodify's public links?

    Anywhere! Embed them on your website, CMS, emails, digital catalogs, portals, or share them directly with partners and prospects.

    How can I embed public links in my CMS or email marketing tool?

    Great question! Check out this blog for a step-by-step guide.

    What happens if I update or replace a file?

    The link automatically reflects the new version, so anyone using the link will see the updated content without needing a new URL.

    Can I publish public links to third-party platforms?

    You can use public links to share content across your own channels—like your website, emails, or partner communications. For third-party platforms, content is managed differently. These platforms have their own publishing and ingestion processes, so updates can’t be pushed via public links.

    That said, we’re actively working on integrations that will make it easier to publish directly to third-party ecosystems in the future.

    Do versions get created automatically?

    Yes! Prodify automatically creates a new version every time a file is updated—no manual work required.

    Can I see who made changes and when?

    Yup! Version history shows who made each change, when it happened, and which version is currently live, which is great for accountability and audits.

    Can I roll back to a previous version?

    Yes, you can restore earlier versions with just a click, which is useful if a mistake is made, or an older version is needed.

    Can I compare different versions of a file?

    You can download past and current versions to see what changed whenever you want.

    Do visualized previews update automatically when an asset changes?

    Yes. Because the Visualizer is tied to Prodify’s central DAM system, any update will be reflected in the Visualizer immediately—no manual updates needed.

    How quickly can I set up a portal?

    Once your content is uploaded to Prodify, creating a portal takes just a few minutes! Simply choose what to showcase and share it with anyone you want—no lengthy setup or technical work required.

    Can AEC pros download CAD/BIM/3D files and specs from my portals?

    Yes, AEC pros can directly download CAD/BIM/3D files, specs, and other product resources straight from your portal.

    What kind of product data can I share in my portals?

    Any product information stored in Prodify can be shared in brand portals, including design content, pricing, images, datasheets, PDFs, and more. If it’s in Prodify, you can showcase it.

    Can I create multiple brand portals?

    Absolutely! Create as many portals as you need for different partners, teams, markets, or campaigns. Each portal can be tailored to show only the products and files that matter most to that audience.

    What data do I get access to?

    You’ll have access to all the key KPIs (Key Performance Indicators) you need to see how AEC pros are interacting with your files, including:

    • Shares – See when your sales reps share content to engage leads.
    • Session Duration – View the average time (in minutes) prospects spend interacting with your shared assets.
    • Unique Guests – Track the number of unique AEC users viewing your shared content.
    • Shared Assets – Understand how many of your unique assets are being shared with potential specifiers.
    • Views – See exactly how many unique views each shared asset receives.
    • Downloads – Measure how often your assets are downloaded—a strong indicator of high product interest.

    You’ll also receive detailed engagement insights, including:

    • User activity by email
    • Which assets or folders were accessed
    • When they were last accessed
    • Whether they were viewed or downloaded
    • How many times each asset was viewed or downloaded

    And so much more!

    How can I use my data?

    There are so many great ways to put your data to work!

    For Marketing Teams: You can see which assets are driving specifications, connect asset performance to your campaign results, and build a strong, data-backed case for budget and resource decisions related to Prodify.

    For Sales Teams: You can spot project-ready leads, keep an eye on which assets are getting the most traction, and walk into every meeting with the full context of what your contacts have viewed or downloaded.

    Learn more about how to use your data here.

    How do reps share content and track what’s being engaged with?

    All reps have to do is search for the right file in Prodify, then share it directly within the platform using the prospect’s email or copy a trackable share link to send via email. From there, prospects can preview 2D/3D files directly in their browser and download assets as needed.

    Within Prodify, reps can see when a link is opened and track which specific files are viewed or downloaded. This replaces the old “send and hope” approach to emailing design files with real visibility into what prospects are actually engaging with.

    Can I filter my data for custom insights?

    Yes! You can sort all the data on your dashboard with the following filters:

    • Who Shared the Content (Sharing Email)  
    • User Email (Who the content was shared with)  
    • Share Type (Asset or Folder)  
    • Shared Object Name  
    • Asset Name (Specific asset you are interested in)  
    • Date

    Plus, you can save your preferred filter settings as the default view, so you don’t have to re-enter them each time you access the dashboard!

    Can I share data with my team members?

    Absolutely! Prodify makes it super easy to keep your whole team in the loop. You can schedule automatic data exports so updated reports land right in their inbox. You can also set up custom alerts for your key metrics, so you’re automatically notified about what matters most without having to check the dashboard all the time. It’s a simple way to help your team stay proactive and always on top of important activity and trends.

    How much does Prodify cost?

    Prodify starts at $499 per month with complete access to our DAM, PIM, and analytics. Optional add-ons are available at an extra cost. Learn more about prices here.

    Are there any setup fees?

    No—there are no setup fees. We offer free onboarding sessions and training to help your team get up and running quickly.

    If you’d prefer a more hands-on approach, we also offer optional implementation services to help configure your PIM/DAM, import data, and organize assets. Contact us to learn more.

    What add-ons are available and what do they cost?

    You can expand your Prodify plan with flexible add-ons:

    Additional Users: $25 per user/month

    Extra Storage (5,000 assets): $100/month

    Visualizer Credits: 10 credits for $50

    All add-on pricing are applied on top of the base price (which starts at $499/month).

    What are my billing options?

    Prodify is offered as an annual subscription, with the flexibility to pay either annually or in monthly installments.

    Can I try before I buy?

    Definitely! There’s no upfront price to get started. We offer a 30-day free trial so you can explore Prodify at your own pace—book a demo here to get started.

    What level of support will I get?

    Prodify is designed to be easy to use right out of the box. But we don’t stop there—every Prodify plan comes with onboarding resources and support to help you get up and running quickly.

    Essential Plan

    • Group training session
    • Structured onboarding checklist
    • Email and chat support

    Pro Plan

    • Guided onboarding program
    • Technical and integration guidance
    • Dedicated Client Success Manager
    Who handles the heavy lifting during setup?

    We take care of most of the upfront work, including:

    • Importing your existing spreadsheets
    • Mapping columns to Prodify fields
    • Setting up your PIM structure and initial folder hierarchy

    All you have to do is provide input on product-specific tags and naming conventions, and review and refine our team's work.

    How long does onboarding take?

    Onboarding typically takes two to three 1-hour working sessions with your Prodify onboarding specialist. Depending on how often you meet, you can be fully onboarded in just 1–2 weeks!

    How can I schedule training sessions?

    After you become a client or sign up for a free trial, your dedicated Prodify onboarding specialist will reach out to schedule training sessions for you and your team.

    Is there customer support after onboarding?

    Yes! Once you’re finished onboarding, you’ll be paired with a dedicated Client Success Manager who’ll be your go-to person for anything you need going forward.

    How can I get help?

    You’ve got lots of options! Reach out to your Client Success Manager, ask Caddy (our AI chatbot) right inside Prodify, visit the Help Center, or email us at support@tryprodify.com.

    How quickly will my Client Success Manager get back to me?

    We do our best to reply within one to two business days. If something takes a bit longer to sort out, we’ll keep you updated every step of the way.

    Can I request new features or improvements?

    Absolutely! Prodify was built with real feedback from manufacturers, and we always welcome your suggestions. Check out how Maxxon helped shape Prodify’s version control here.

    Reach out to info@tryprodify.com with your ideas so we can make Prodify even more useful for you.

    Does Prodify connect to my CMS?

    Yes, Prodify connects to CMS platforms like WordPress through live public links. This allows you to manage product assets and documents in Prodify, then embed those links directly on your website. The best part: your links always serve the most up-to-date version of each file, so you don’t need to manually re-upload assets every time something changes.

    What can I include in a project?

    You can build rich, visual experiences by adding:

    • Cover images and image galleries  
    • Linked products from your catalog  
    • Descriptions and project details  
    • Tags and organizational elements  

    You can also group products into cohesive packages tied to a specific project.

    Does Prodify connect to my CRM?

    Integrations with CRMs like Salesforce, Pardot, and HubSpot are on the roadmap for a future release. The goal is to automatically track share activity, views, and downloads as CRM engagements, so you get a much clearer picture of what prospects are actually interacting with.

    In short: Prodify will capture engagement data, then sync the key activity back into your CRM so sales and marketing teams can see the full story (without extra manual work).

    How many projects can I create?

    As many as you want! There’s no limit to how many projects you can create.

    Can I customize how my projects look?

    Yes! You can switch between card or table views and add images and structured content to each Project to create a clean, engaging experience.

    What kind of engagement can I track on my projects?

    You can track how AEC professionals interact with your projects (from views and clicks to file downloads) so you can see what’s capturing attention and what’s driving real interest.

    Do I need technical expertise to create a project?

    Not at all! Projects are designed to be intuitive and easy to build, so you can create and share polished, professional content without any technical setup.

    How can I stay updated on the latest Prodify news?

    Subscribe to the Prodify Pulse Newsletter for the latest Prodify updates, plus fresh insights on product management and marketing in the building industry. You can also visit our blog for product updates, helpful resources, and more.

    Unsure about getting started?

    Whether you're starting from scratch or transitioning from another system, our team is ready to guide you through it. Reach out today so we can get you set up for success!